Цена: 9793.4 RUR
ПодробнееThomas Michaud Innovation, Between Science and Science Fiction
модель не указана
34419038
Fantasy and science fiction are both involved in the process of innovation in techno-scientific societies. Long regarded as a hindrance to rationality, and to science, science fiction has become the object of praise in recent decades. Innovative organizations use science fiction to stimulate the creativity of their teams, and more and more entrepreneurs are using its influence to develop innovation. Scientific practice relies in part on an imaginary dimension. The mapping of the technical imagination of science fiction has become an important strategic issue, as has its patentability. The conquest of space, the construction of cyberspace and virtual reality, biotechnologies and nanotechnologies are all at the center of futuristic fictions that participate in scientific speeches and discoveries.
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Цена: 245 RUR
ПодробнееThe Hanged Man of Saint-Pholien
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25599941
A new translation of a haunting tale about the lengths to which people will go to escape from guilt and book four of the Inspector Maigret series. On a trip to Brussels, Maigret unwittingly causes a man's suicide, but his own remorse is overshadowed by the discovery of the sordid events that drove the desperate man to shoot himself. Collect this and other novels in the Inspector Maigret series, now available in thrilling new English translations.
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Цена: 2130.05 RUR
ПодробнееGeorge Pitcher The Death of Spin
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28983789
Charts the rise and fall of the spin culture of the last two decades… Every decade has its own identity, key values and needs. The 1990s were the age of spin, when the materialism of the 1980s, the desire for instant communication and soundbite democracy came together in the spin culture. This spread throughout society from business and politics even to charities and the church. Somewhere in these polished communications the message was lost. In this fascinating and highly readable work George Pitcher tells the story of the rise and fall of the spin culture, predicting its final death in the early years of the twenty first century. He examines methods of communication as a reflection of and within the context of the values of society and the process of democracy, before drawing on his considerable experience both as the giver and receiver of spin, to examine how we can move beyond the age of spin. * A zeitgeist work that captures the quest for meaning in the current age and a desire to progress beyond the heady days of spin culture. * Charts the history and rationale of spin throughout society from the early days of Margaret Thatcher to the death of spin in the hands of the masters of the spin culture. * Interspersed with the author's own diary entries as a journalist covering major events of the past twenty years * Discusses methods of communication, how they reflect the values of the age and the relationship between business and politics * Discusses the way ahead: how politicians, businesses and institutions can communicate with the general population in the post spin age. * Author offers a unique perspective with insights both as the giver and receiver of spin.
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Цена: 523 RUR
ПодробнееV. Z. Parton, E. M. Morozov Mechanics of Elastic-Plastic Fracture: Special Problems of Facture Mechanics / Механика упругопластического разрушения. Специальные задачи механики разрушения
модель не указана
136045601
This book, comprising two volumes, presents current research and original investigations in the theory of large cracks capable of propagating and initiating partial or complete fracture in deformable solids. The book covers a wide variety of problems relating to the behavior of bodies with cracks, and ranges from crack extension criteria to the solution of complex problems of fracture mechanics. Also, the authors consider critical and subcritical states of equilibrium under single, multiple, thermal and dynamic loadings in elastic, viscoelastic, elastic-plastic and piezoelectrical bodies with cracks. Experimental methods for the determination of crack-resistance characteristics of materials are exposed.The second volume, which we present to the reader, contains a systematic study of special problems of fracture mechanics, among which are the effects of hydrogen-containing environment, the corrosion in presence of electromagnetic fields, thermal and dynamical loadings, electromagnetic interaction in piezoelectrical bodies, and others. The solution of these problems is entailed with considerable mathematical difficulties. For this reason, a high level of mathematical knowledge is required. The first volume, published as a separate book, contains the main criteria and methods of elastic and elastic-plastic fracture mechanics.The book is intended for scientists and practicing engineers working in the field of fracture mechanics and also for post-graduates and senior students spec...
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Цена: 561 RUR
ПодробнееMother of God: One Man's Journey to the Uncharted Depths of the Amazon Rainforest
модель не указана
33000868
Madre de Dios - "Mother of God" - is a place where the Andean Cloud Forest intermingles with the steaming tropical jungle at the head of the Amazon river. Here can be found the greatest proliferation of living species that has ever existed on Earth, ever. And it is a place which is now under grave threat. Paul Rosolie has travelled to the very heart of this wilderness in search of rare flora and fauna. His adventures - with giant anacondas, huge cayman, the mighty jaguar and one very small anteater - are by turn thrilling, terrifying and revelatory. Paul crosses some of the world's harshest terrain and encounters some of its most extreme weather conditions. He battles with life-threatening tropical diseases and the extreme mental challenges presented by being alone in the heart of the jungle. "Mother of God" is an astonishing tale of adventure and survival, set in one of the world's few remaining truly wild places. It's a story of nature, red in tooth and claw, and how we must both respect its awesome power and protect its extraordinary glory. Рекомендуем!
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Цена: 10185.88 RUR
ПодробнееOvidiu Cretu Risk Management for Design and Construction
модель не указана
34379974
The essential risk assessment guide for civil engineering, design, and construction Risk management allows construction professionals to identify the risks inherent in all projects, and to provide the tools for evaluating the probabilities and impacts to minimize the risk potential. This book introduces risk as a central pillar of project management and shows how a project manager can be prepared for dealing with uncertainty. Written by experts in the field, Risk Management for Design and Construction uses clear, straightforward terminology to demystify the concepts of project uncertainty and risk. Highlights include: Integrated cost and schedule risk analysis An introduction to a ready-to-use system of analyzing a project's risks and tools to proactively manage risks A methodology that was developed and used by the Washington State Department of Transportation Case studies and examples on the proper application of principles Information about combining value analysis with risk analysis «This book is a must for professionals who are seeking to move towards a proactive risk-centric management style. It is a valuable resource for students who are discovering the intricacies of uncertainties and risks within value estimation. For professionals, the book advocates for identifying and analyzing 'only' risks whose impact are of consequence to a project's performance.» —JOHN MILTON, PHD, PE Director of Enterprise Risk Management, Washington State Department of Transportation
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Цена: 200 RUR
ПодробнееKolomenskoye
модель не указана
147387212
The Kolomenskoye Museum of History, Art and Architecture is located on the right bank of the Moskva River, thirteen kilometres away from the Kremlin, the heart of Moscow. It is a beautiful architectural complex set in a stretch of Russian landscape which, amazingly, has survived within a huge city and now attracts visitors by the calm of its smoothly flowing river, its steep cliffs and the picturesque beauty of its old park. Many major events in the history of Russia between the 13th and 17th centuries are associated with Kolomenskoye. When Mongol-Tartar tribes invaded Russian lands in the 13th century, the inhabitants of the old town of Kolomna fled from their homes. According to legend, they founded a village near Moscow and called it Kolomenskoye in memory of their ruined town. The site attracted them because it was on high ground, well drained and protected by ravines, marshes and woods. Besides, there was good fishing and clean drinking water, and Moscow was not far away. As far back as the 14th century, Kolomenskoye became the estate of the Grand Princes of Muscovy, and in the 16th-17th centuries it was already the country residence of the Russian tsars. In 1960, Kolomenskoye, now a Museum of History, Art and Architecture, was absorbed by the expanding capital of the Soviet Union.
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Цена: 395 RUR
ПодробнееBryant and May On The Loose
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30295971
Long regarded an anachronism and a thorn in the side of its superiors, the Peculiar Crimes Unit is to be disbanded. For octogenarian detectives Arthur Bryant and John May, it seems retirement is now the only option. But then a headless body is found in a freezer, and on the perimeter of a massive construction site near King's Cross, a gigantic figure has been spotted - dressed in deerskin and sporting antlers made of knives and suddenly, with limited resources and very little time, the PCU are back in business...
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Цена: 12928.03 RUR
ПодробнееNicholas Cheremisinoff P. Industrial Gas Flaring Practices
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34408936
This volume tackles for the first time in decades the world's gas flaring practices, a difficult, hot-button issue of our time, whose consequences are only just beginning to be understood. The book examines both the technical and environmental aspects of gas flaring, highlights different flare designs, and presents real-world case studies illustrating the proper use of gas flaring and how to avoid polluting flaring events. The only guide of its kind, this remarkable book can help professionals in the oil and gas industry take an important step toward reducing worldwide CO2 emissions.
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Цена: 11006.5 RUR
ПодробнееChen Ling Design and Construction of Coordination Polymers
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33825974
Design and Construction of Coordination Polymers Edited by Mao-Chun Hong Ling Chen A Unique Resource on coordination Polymers Coordination polymers are a growing, interdisciplinary field with numerous potential applications in chemistry and materials. Design and Construction of Coordination Polymers provides a comprehensive introduction to this field, focusing on synthetic strategies, structures, properties, and potential applications. Each chapter provides a unique perspective on coordination polymers, offering a dedicated approach as well as deeper insights on the most important facets of this interdisciplinary area. Combining the consistent editorial approach of a textbook with the up-to-date data and topics usually found in the latest monographs and handbooks, Design and Construction of Coordination Polymers offers an unparalleled reference to the state of the art. Among other topics, it covers: Coordination polymers with versatile structures Crystal engineering of coordination polymers Organic/inorganic hybrid complexes based on polyoxometalates Molecular-based magnetic and ferroelectric compounds Heavy main-group iodometalates Gas storage MOFs Bioinorganic coordination complexes Addressing a wide range of readers, Design and Construction of Coordination Polymers will prove an invaluable resource to everyone from senior-level undergraduate and graduate students to working scientists.
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Цена: 374 RUR
ПодробнееForgotten Voices of the Victoria Cross
модель не указана
30310656
It wasn't until after he was safely back in the aircraft again that I heard that he'd actually been out on the wing to try to put the fire out ... Remember that we were flying at about 90 miles an hour at a height of 13,000 feet' Squadron Leader RP Widdowson on Sergeant James Ward, who earned his VC in 1941 The Victoria Cross, awarded to the most courageous and determined servicemen, is the highest military decoration that can be bestowed. In Forgotten Voices: Victoria Cross, first-hand accounts of soldiers, sailors and airmen describe the incredible events that earned these extraordinary men the VC in the last century. Captivating and often humbling, these stories depict exceptional acts of bravery in unimaginable situations, of men who would say they were just doing their duty. Introduction by General Sir Richard Dannatt.
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Цена: 1768.93 RUR
ПодробнееRic Shreves Social Media Optimization For Dummies
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28309659
Optimize, optimize, optimize to get the most out of your company's social media presence As it turns out, social media is good for a lot more than funny cat videos, memes, and sharing what you're eating for lunch with the world. As the social media sphere continues to grow and be redefined, it's more important than ever to arm yourself with the latest information on how you can use it to drive traffic to your website, raise awareness of your brand, and promote your products or services. If you're a marketer who has asked yourself how you can possibly stay afloat in these newly chartered and oft overcrowded waters, Social Media Optimization For Dummies serves as your roadmap to smart marketing in the digital age. So, what is Social Media Optimization (SMO), exactly? Well, it's comprised of two closely related practices. First, SMO refers to a set of techniques in which social media is used to drive traffic to a website and create an interest in a product or service. Second, SMO concerns the optimization of the social media presence itself with the goal of building followers, increasing engagement, and, again, generating interest in a product or service. Each of these parts supports the other and, when the channels are managed efficiently, enhances the other's effectiveness. In this plain English, easy-to-follow guide, you'll quickly discover how to apply SMO practices to your marketing plan to accomplish those goals. Integrate social media into your website Drive traffic to your website Build followers and generate a buzz Increase engagement with customers From integrating social media into your website to building your social media presence to everything in between, Social Media Optimization For Dummies points your business toward success.
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Цена: 459 RUR
ПодробнееStevenson R.L. Kidnapped
модель не указана
8784942
Robert Louis Stevenson (1850-1894) was a Scottish novelist, poet, travel writer, and essayist. He was a celebrity during his lifetime for works like "Strange Case of Dr. Jekyll and Mr. Hyde" and "Treasure Island." Now he is one of the most translated authors in the world. "Kidnapped" is a historical fiction adventure novel set around real eighteen century events in Scotland, the "Appin Murder," which occurred in the aftermath of the Jacobite rising of 1745. Many of the characters like Alan Breck Stewart are real people lived during that period. The plot revolves around the adventures of David, how he was kidnapped and cast away on a desert isle, his journey in the wild highlands and the meeting with Highland Jacobites.
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Цена: 2271.62 RUR
ПодробнееDina Maramba C. Asian Americans in Higher Education: Charting New Realities. AEHE Volume 40, Number 1
модель не указана
34438680
The Asian American and Pacific Islander (AAPI) population continues to obfuscate the discourse on diversity and higher education institutions. The historical and contemporary experiences of AAPIs in higher education clearly indicate that their presence has influenced and reinforced the importance of diversity in educational environments. To contextualize AAPIs’ participation in postsecondary education, this monograph provides: A historical overview of the “model minority” stereotype The affirmative action debate and AAPIs Their involvement in the education pipeline A discussion of their experiences in college. Implications for future research, practice, and policy are further discussed. Educators, administrators, faculty, policy makers, and researchers who are concerned with diversity issues and the AAPI population will find this monograph an engaging and valuable resource.
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Цена: 1962.93 RUR
ПодробнееJoseph Belmonte Buffett and Beyond. Uncovering the Secret Ratio for Superior Stock Selection
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28274235
Construct a portfolio that is sure to outperform market averages Warren Buffett had it right all along. Now it's your turn to learn how to construct a portfolio that is sure to outperform the market averages, as well as almost every professional money manager in the world. Warren Buffett's method of predictability can determine a future target price, which in turn determines his all-important purchase price. However, Buffett doesn't draw conclusions of his predictability method relative to the future total returns of portfolios. That's where Buffett and Beyond comes in, taking Buffett's method one giant step beyond, proving that if you select a portfolio of stocks using the predictability method in this book, you will outperform 96% of professional money managers over the long term. In addition to the information in the book, readers will have access to a password-protected website that includes tutorial videos, PowerPoint slides, free trial access to a video newsletter, and a trial subscription to the author's computer program, which follows the research presented in the book. Explains Clean Surplus Accounting (CSA) to determine Return on Owners' Equity (ROE) Uses CSA to determine ROE in a unique way to verify Buffett's all-important purchase price Draws conclusions between Clean Surplus Return on Equity and future total returns Shows that every portfolio selected from the S&P 500 index with above-average Clean Surplus ROEs outperformed the S&P average during the test periods from 1987 to the present If you're an investor, this book will impact your financial life forever.
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Цена: 13832.82 RUR
ПодробнееDaniel Shain H. Annelids in Modern Biology
модель не указана
31233353
Annelids offer a diversity of experimentally accessible features making them a rich experimental subject across the biological sciences, including evolutionary development, neurosciences and stem cell research. This volume introduces the Annelids and their utility in evolutionary developmental biology, neurobiology, and environmental/ecological studies, including extreme environments. The book demonstrates the variety of fields in which Annelids are already proving to be a useful experimental system. Describing the utility of Annelids as a research model, this book is an invaluable resource for all researchers in the field.
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Optimize, optimize, optimize to get the most out of your company's social media presence As it turns out, social media is good for a lot more than funny cat videos, memes, and sharing what you're eating for lunch with the world. As the social media sphere continues to grow and be redefined, it's more important than ever to arm yourself with the latest information on how you can use it to drive traffic to your website, raise awareness of your brand, and promote your products or services. If you're a marketer who has asked yourself how you can possibly stay afloat in these newly chartered and oft overcrowded waters, Social Media Optimization For Dummies serves as your roadmap to smart marketing in the digital age. So, what is Social Media Optimization (SMO), exactly? Well, it's comprised of two closely related practices. First, SMO refers to a set of techniques in which social media is used to drive traffic to a website and create an interest in a product or service. Second, SMO concerns the optimization of the social media presence itself with the goal of building followers, increasing engagement, and, again, generating interest in a product or service. Each of these parts supports the other and, when the channels are managed efficiently, enhances the other's effectiveness. In this plain English, easy-to-follow guide, you'll quickly discover how to apply SMO practices to your marketing plan to accomplish those goals. Integrate social media into your website Drive traffic to your website Build followers and generate a buzz Increase engagement with customers From integrating social media into your website to building your social media presence to everything in between, Social Media Optimization For Dummies points your business toward success.